Services in a Funeral Home That You Should Ask About

>> Thursday, October 3, 2013

By Azalea M. Lynn


Businesses are always competing with one another to get more customers. Each business has a different way of doing so. For funeral home business, it is about offering customers a more convenient and hassle-free experience. How do they do this? They offer extra services that you won't normally see in the list of services of funeral homes before. Customer satisfaction is very important for funeral homes and through these services, more customers will patronize their business.

Six Not-so-known Funeral Home Services

1. Grief Counseling- The funeral home is where people grieve for their deceased loved ones. Are you aware that the funeral home might have grief counseling services? There are funeral home directors that are certified grief counselors. Their knowledge in the grieving process helps them run the funeral home business.

2. Obituary Writing Services- During this tough time, the family of the deceased is having a hard time coping with the passing of a loved one; let alone write an obituary. There are funeral homes that offer obituary writing services. This should provide you with a professionally-written obituary that will honor the memory of your loved one properly.

3. Customer Care- Not many people know that funeral homes have to hire a funeral home answering service provider to be able to provide round-the-clock customer care. The funeral home answering service is there to handle the customers' needs and concerns. Anyone can call he funeral home any time of the day. No busy lines, just prompt answering of calls thanks to funeral home answering services.

4. Flower Services- The funeral home flower services take care of all flower arrangements from buying the flowers and getting them delivered. The funeral home is very experienced with picking the right flowers so customers need not worry anymore. The funeral home can present a list of florists or the customer can choose one.

5. Paperwork Services- Arranging paperwork is such a hassle especially if a grieving person just wants to spend his time with his loved ones. However, paperworks are needed to be processed to push through the funeral and burial. Funeral homes go out of their way to help customers by handling the paperwork themselves. This service is very convenient as time is better spent on grieving rather than preparing documents.

6. Accommodations- If the family is expecting visitors from out-of-town, state or country, they can ask the help of the funeral home too. The funeral home can make accommodation reservations and even offer concierge services.

There is peace of mind when you call funeral homes today. Before, grieving family members are rattled with everything they need to do. They cannot even grieve properly. Today, funeral homes are aiming to provide the best customer experience. It is the least they can do for people who patronize their business during these difficult times.

Funeral homes are thinking ahead and with the competition, no funeral home business wants to get left behind. Thanks to the funeral home answering service, you can ask more information 24/7. This should help you choose the right funeral home.




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Will Funeral Home Businesses Benefit from Online Blogging?

By Azalea M. Lynn


One of the most reliable ways for a customer to get in touch with you is through your answering service for funeral homes. But, do you know that there is a more efficient way to do this now? People are relying and depending on the internet to get their information. You must have a business website where your prospective customers can read about your services.

However, disseminating information to your clients cannot just be done through a website alone. In this situation, you should get all the help you can. Haven't you noticed how internet readers respond to blogs? Blogs are articles that are written on a personal level. This helps the writer connect to the readers better. You should add blogging to your funeral home business marketing campaign.

Why Should You Blog?

1. To Communicate- A good reason why a funeral director must start blogging is to communicate with customers. Yes, customers can call through the answering service for funeral homes but they will be talking to trained agents. Customers appreciate it more if the people who run the business are the ones reaching out. Rarely do you see a funeral home director trying to mingle with the online crowd which is why you should start. Through this, the online community will learn more about your business and will result in more exposure.

2. Rank Leader- Not only will you want your website to rank first in the search engine results page, you'd also want to establish your expertise and credibility in the death-care industry. You need not write about the process of embalming or cremation. Instead, share your professional insights, advice and some important details about funeral home services.

3. Grow Closer- There is no better way to get the business of customers than to build a relationship with them. This doesn't mean that you have to talk to them personally or privately. By writing your thoughts and opinions, you can get people to relate to you already. The funeral home business is not that easy to market since many don't like talking about grief. But, if they see your willingness to help, this will be good for your business.

4. To Appeal to Search Engines- When you make a blog, it is wise to use some keywords that will make your funeral home website more appealing to the search engines. There are internet users that will make random searches and they can be directed to your website because you used the right keywords. However, make sure you use keywords that are only related to your business.

5. Optimization- Blogging is a good reason to write new blog posts every day. Google and other search engines like crawling fresh contents. When you post new content, search engine bots will visit your website more often. Thus, increasing your potential to rank higher and gaining more exposure for your funeral home business.

The funeral home business is not really something that you can easily market but, you have to try. Talk about grieving, the funeral process and what services can help grieving families. Talk about hiring the right answering service for funeral homes and how this can benefit a funeral home business. The more information you share, the better impression you will get for your business.




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Three Reasons Why Funeral Homes are Better Off with Outsourced Answering Service

By Azalea M. Lynn


Funeral Homes can be very busy places. Death is never predictable which means people could be calling your funeral home any time of the day. What if your business is already closed for the day? You won't be able to accept the call to help that family through a difficult time; and they will end up calling someone else. You don't want to pay your employees to work around the clock answering phone calls when they have other work they could be doing. You shouldn't lose sleep worrying about how many calls you might be missing.

Funeral home owners have three options to make sure that they don't miss any business opportunity. First, they can hire an employee whose tasked to only answer phone calls during non-business hours. Second, they can use an answering software to automatically answer the calls. Last, they can outsource an answering service company to answer all their phone calls. Among the three, the most cost-effective option is to go for outsourcing answering service. Here are three reasons why you should consider this option:

1. A Real Human- Customers calling the funeral home are often distressed and emotional. The last thing they'd want to happen is to talk to a machine. By outsourcing answering services, customers get to talk to a real human who can understand their needs. It will be more comforting for customers to know that someone will be handling their requests right away. Moreover, the calls will be answered by professionals who are trained to talk to them during this difficult time.

2. Trained Staff- In the funeral business, answering the first call from a customer is crucial. At this time, the customer is still grieving and would like to finish the conversation as soon as possible. Your expertise lies on handling funeral arrangements. It will be best to stick to it. Outsourcing answering services is an excellent idea because the trained staff is always prepared and ready to answer phone calls. They know the proper etiquette to talk to someone who is grieving. Trained customer service agents are always professional and will provide quality performance.

3. More Focus on Work- Outsourcing your answering service allows you and your staff to focus on more important work for your funeral home business. There is no need to worry about answering phone calls throughout the day and even after business hours. Answering phone calls can be a distraction but since you have someone else to take care of it, everyone will be more focused on doing their jobs.

Truly, outsourcing answering services offers convenience for your funeral home business. It gives you peace of mind that phone calls will still be answered even in the dead of the night. With a credible answering service company to help you, you know someone has your back when it comes to answering phone calls.




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How Can A Funeral Program Software Help Your Business?

By Azalea M. Lynn


Do you want your funeral home business to run more efficiently and serve customers better? Using technology will help you achieve both of those things. Even if you only own a small funeral home business, using the right technology will be a big help. And with the availability of computer programs today, finding one to suit your needs won't be a daunting task.

When it comes to caring for your customers, you have to do what it takes. Your customers are going through a rough time. The last thing they'd want is slow service. Using technology to your advantage is actually a no-brainer. This is an investment that will guarantee you great returns for many years to come.

Why should you buy a funeral program software? How can it help you improve your services?

Eco-friendly. Transitioning to a computer network will make you more eco-friendly as you can save on paper. Not only that, employees can easily access files on the database as opposed to searching file cabinets. That's very convenient for everyone.

It specializes in specific areas. Funeral home businesses benefit from using a funeral program software because it is varied. You can choose to use a software specifically for bookkeeping or funeral program creation. You can make the software accessible to your customers too. For instance, customers can directly download the funeral program from your website as opposed to printing dozens of copies on the day of memorial service.

Customization. There are many things customers can choose to customize the funeral service. From the casket, design of the room, flowers to the program. A program may just be a piece of paper but using a customized template is more appreciated by customers. Allow them to customize it as well, they might want to include a photo or a quote in there.

Save you money. You can offer clients the option to print the programs themselves so they can save on your services. The advantage for you is that you save on printing costs.

Your funeral home business may be running well now but there's nothing wrong in changing things for the better. Your business should be about providing quality and convenient services to grieving families. If it will take you to make an investment to speed things up, there's no reason not to consider it. Show your appreciation for their trust by improving your services and the quality of your service. They chose to be at your side during this tough time.

Despite being an additional expense right now, think of it as an investment for the many years to come. You want your business to grow and using technology can help you with this. Prioritize the needs of your customers and if they are happy with your services, your business will continue to grow. Don't think twice about spending money on a software that will make your life easier as this will make your customers happier too.




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